Babajide Bashiru (J.B)

Photographer | Creative Director | Designer

I’m multifaceted, a designer, artist, creative director and photographer, As a key opinion leader within my industry, I also pave the way for young audacious creators who dare to leave a timeless mark on the creative industry.

I was born and raised in Lagos, Nigeria. Migrated with my family to America before the Covid-19 pandemic and settled in St Louis, where I still live. Throughout my young adulthood I studied Art, and later transition into Tech, but I always felt compelled to be an artist. During my college, I began to experiment with photography and videography, as well as screen-printing in my basement. That’s where my streetwear label,  which was formed with respect to my inspiring journey from Africa. It has influenced my brand’s vision, which aims to break away from the tradition of defined borders.

With a commitment to excellence and a passion for pushing the boundaries of creativity, I continue to evolve in the world of photography. I’m dedicated to using my talents to showcase the diversity and beauty of the world around us.